What’s up bro! Want to crack the code to YouTube success and leave your competition in the dust? Then, look no further, because this blog post contains the ultimate secret sauce to skyrocket your channel. Whether you’re just starting out or have been creating content for a while, these hacks will help you scale your channel faster, make more money, and connect with your ideal community.
Part 1: Titles – The Irresistible Marriage of Keywords and Drama
The key to a clickable title lies in the perfect combination of long-tail keywords and a touch of drama.
Long-Tail Keywords: Your Secret Weapon for Ranking
Long-tail keywords are specific search terms that people type into YouTube when looking for a video. Instead of a broad term like “how to make pizza,” a long-tail keyword would be something like “how to make stuffed crust pepperoni pizza”.
Why are long-tail keywords so important?
- Less competition: As a smaller creator, using specific search phrases allows you to compete more effectively and show up more easily in search results.
- Targeted traffic: Long-tail keywords attract viewers who are specifically looking for the content you provide, increasing the chances of engagement and watch time.
Finding the Perfect Long-Tail Keywords:
- Keywords Everywhere: This Chrome plugin is a game-changer. It displays related long-tail phrases when you search on Google or YouTube, helping you identify popular search terms.
- YouTube Search Suggestions: Simply type a broad keyword into the YouTube search bar and see the suggested phrases that pop up. This gives you insights into what people are actually searching for.
- TubeBuddy Keyword Explorer: This tool provides keyword suggestions and insights into what’s working in your niche. Analyze the top 20 videos in your niche to identify common keywords and trends.
Drama: Adding the Click-Worthy Flair
Once you have your long-tail keyword, it’s time to add some flair to your title. You want to create a title that grabs attention and makes people want to click.
How to Inject Drama into Your Titles:
- Use Adjectives: Incorporate words like “best,” “ultimate,” “worst,” or “top” to add excitement and intrigue. For example, instead of “how to make stuffed crust pepperoni pizza,” try “The Ultimate Stuffed Crust Pepperoni Pizza Recipe”.
- Evoke Emotion: Use words that create a sense of curiosity, urgency, or excitement.
- Use AI Tools: If you’re struggling to come up with a catchy title, use an AI tool to help you generate ideas and add flair.
Pro Tip: Don’t be afraid to experiment and test different titles to see what works best for your audience.
Part 2: Write Bad Descriptions
Descriptions: The Secret Weapon You Didn’t Know You Had
Did you know that YouTube descriptions are a goldmine for SEO? While most viewers don’t bother reading them, descriptions play a crucial role in helping your videos rank in search results.
Unleash the Power of Long-Tail Keywords in Your Descriptions
Your YouTube description shouldn’t be a diary entry or a summary of your video. Instead, it should be packed with long-tail keywords and phrases related to your video.
Why are descriptions so important?
- Expand Your Reach: Descriptions allow you to include additional search terms that you didn’t use in your title, helping you show up in more search results.
- Target Relevant Keywords: By strategically incorporating keywords, you can attract viewers who are specifically interested in your content.
How to Optimize Your Descriptions for SEO:
- Research Relevant Keywords: Use the same tools and techniques you used for finding long-tail keywords for your titles.
- Naturally Incorporate Keywords: Don’t just stuff your description with keywords. Write naturally and incorporate the keywords in a way that makes sense.
- Provide Value to Viewers: While SEO is important, your description should also provide value to viewers by giving them a brief overview of your video and any relevant information.
Part 3: Do the Small Things Other YouTubers Won’t
Want to take your YouTube SEO to the next level? Then, it’s time to focus on the small details that most YouTubers overlook. These extra touches can make a big difference in helping your videos stand out and rank higher in search results.
Hashtags: The Underutilized Tool for Discovery
Adding hashtags to your description can help your videos show up in related video feeds.
How to Use Hashtags Effectively:
- Add 3 Hashtags: Include three relevant hashtags in your description.
- Mix Broad and Specific Hashtags: Use a combination of broad hashtags related to your niche and more specific hashtags related to your video topic.
Tags: Still Relevant, Despite What YouTube Says
While YouTube claims that tags aren’t as important as they used to be, they can still provide a boost to your SEO.
How to Optimize Your Tags:
- Use Your Main Keywords: Include your main long-tail keywords and related keywords as tags.
- Use TubeBuddy to Track Rankings: If you use TubeBuddy, you can see how your tags are ranking in search results.
Pinned Comments: The First Thing Viewers See
Pinning a comment to your video is a great way to encourage engagement and promote your opt-in.
How to Use Pinned Comments Effectively:
- Encourage Engagement: Ask a question or prompt viewers to share their thoughts in the comments.
- Promote Your Opt-In: Include a link to your freebie or lead magnet in your pinned comment.
Engage With Your Community: The Key to Building Relationships
Responding to comments in the first 24 hours of your video going live is crucial for building relationships with your viewers.
How to Engage With Your Community:
- Respond to Comments Promptly: Make an effort to respond to comments as quickly as possible.
- Ask Questions: Encourage viewers to share their thoughts and opinions.
- Show Appreciation: Thank viewers for their support and let them know you appreciate their feedback.
Promote Your Video Everywhere: Get the Ball Rolling
Sharing your video on social media and other platforms in the first 24-48 hours can give it a significant boost in the search engine.
How to Promote Your Video Effectively:
- Share on Social Media: Post your video on all of your social media channels.
- Email Your List: Send an email to your subscribers announcing your new video.
- Ask Friends and Family to Watch: Encourage your friends and family to watch your video and share it with their networks.
Conclusion
By implementing these YouTube SEO secrets, you’ll be well on your way to dominating your niche, attracting more viewers, and growing your channel. Remember to focus on creating high-quality content that provides value to your audience, and don’t be afraid to experiment and try new things. With dedication and consistency, you can unlock the power of YouTube SEO and achieve your goals.
FAQs
How important are YouTube descriptions for SEO? YouTube descriptions are very important for SEO. They allow you to include additional keywords that you didn’t use in your title, helping you show up in more search results.
What are some tips for writing effective YouTube descriptions? Some tips for writing effective YouTube descriptions include researching relevant keywords, naturally incorporating keywords, and providing value to viewers.
How important is it to promote my video in the first 24-48 hours? Promoting your video in the first 24-48 hours can give it a significant boost in the search engine. Share your video on social media, email your list, and ask friends and family to watch.